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Running against the Economy

U.S. President Barack Obama’s Re-Election Prospects

SWP Comment 2012/C 22, 13.07.2012, 4 Pages Research Areas

With four months left to go in the U.S. presidential election, the campaign has turned into a neck-and-neck race. In a campaign about economic perception, the candidates each represent starkly contrasting narratives and visions for America. The election will ultimately serve as a referendum on President Obama’s first term in office, although each candidate enjoys key advantages and disadvantages that could be decisive factors in such a close election. At this point, it is unclear who will win in 2012 but it is clear that it will be much closer than 2008.